Strategy & Website Development for The Ithacan Historical Society
Background
The Ithacan Historical Society is a non-profit organisation dedicated to preserving and celebrating the history, culture, and stories of the Ithacan community. To expand its reach and better serve members and supporters, the Society needed a modern, easy-to-manage website that could handle both informational and e-commerce needs.
The Challenge
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Outdated custom platform: The old site was difficult to update, costly to maintain, and lacked flexibility.
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Limited e-commerce functionality: Selling memberships, donations, and products online was clunky.
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Knowledge gap: The Society required training and documentation to confidently manage the new platform.
The Solution
New Site Agency partnered with The Ithacan Historical Society to deliver a clear roadmap, efficient build, and smooth transition to a new platform.
What we delivered:
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Strategic Roadmapping & Documentation
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Scoped requirements for both NPO and e-commerce needs.
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Produced solution documentation to guide the project.
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Website Migration & Build
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Migrated the site from a custom system to Squarespace for ease of use and lower ongoing costs.
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Designed a clean, user-friendly site aligned with the Society’s identity.
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Integrated e-commerce for memberships, donations, and online purchases.
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Training & Handover
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Delivered tailored training sessions for Society staff and volunteers.
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Supplied handover materials to ensure confident ongoing management.
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Results
The new site gave the Ithacan Historical Society a modern digital home that empowers them to share their mission, engage their community, and fundraise more effectively.
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Lower maintenance costs with Squarespace replacing the custom system.
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Improved usability for staff and volunteers managing updates.
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Enhanced fundraising potential through streamlined donations and e-commerce.
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Modern design and navigation that better engages visitors.
“New Site Agency provided us with a clear roadmap, a modern website, and the confidence to manage it ourselves. The transition has made a huge difference to how we connect with our community.”
— The Ithacan Historical Society Team
